I have always been a big fan of Erykah Badu. She has in many ways shown the triumph of the uncompromising black female artist. At times she, through her music, has gotten personal, emotional, philosophical, and I love the way she is not afraid to show that she is political. Often, through her level consciousness, she has had the ability to bridge the gender and age gap and have everyone singing her catchy songs. She is unique from her organic sound to her style of dress both of which show her constant groove. Badu’s latest album ‘New Amerykah Part Two (Return of the Ankh) has recently come out. I am sure that this album will be more of what we have come to expect from Erykah Badu, not over processed, personal, ambient even soulful, but the album is not what this article is about.
This article is about the video “Window Seat” Badu’s new video for her first single. If you haven’t seen it, basically Erykah Badu walks down a Texas street and strips buck naked in front of everybody and lies down near where JFK was assassinated on November 22, 1963.
This is a powerful video that does with actions that her previous videos did with words and color and it stands in stark contrast to them and most videos out there. Now there will be many who won’t see the point of the video. And I won’t give you the point either, because it obviously wasn’t for you. And I appreciate the point and thusly salute Erykah for making it and I must say that Erykah has an amazing backside, but I digress.
Is this really what entertainment has come to? Taking off all of your clothes just to make a point?
Making yourself a pop-culture gender bender to become popular?
The answer sadly is yes. With the death of MTV entertainers have been getting more and more outrageous in this say or do anything business and all of it is about as real as a three dollar bill.
Did Erykah have a valid point to make? Could that point have been made without bearing it all in public? Is this really artist integrity? or a calculated risk over reward scenario?
Those are the same questions I asked when I saw a naked Serena Williams on the cover of last year’s ESPN Magazine, especially when I looked through the magazine and found no naked men, not that I was looking for naked men mind you.
Did either of these ladies have to go that far, probably not, but if they hadn’t we wouldn’t be talking about them right now. Let’s be real here, the “mainstream” is not checking for Badu. They are only interested in women of color when there is some kind of controversy. It does speaks volumes that a woman has to take off her clothes to be a viable artist these days and a man has to put on his to be successful. Personally I like Erykah’s counter culture attitude, but it isn’t cutting edge for her to go on television shows with her hair half-done.
How do a real artists compete with these manufactured pop-culture products? How do real musicians stand out in a time-period where the mediocre can go quadruple platinum? The answer isn’t an easy one, but it does depend on where we get our music from and whether the masses really wants to hear real music from real people, or packaged music from created products. Two weeks ago I recently attended a small event in Long Beach of less than 50 people and the music I was given the privileged to hear there was better than all of the concerts I have been to. It was free, but I would have paid for the experience, you see where I am going with this.
Shocking videos, outrageous dress, and nakedness are not new to the industry, whether it was Elton John with his flamboyance, Prince and his innuendo, D’Angelo and Madonna with their boldness and others who were considered cutting edge with these types of statements. Not only were they out there, most of the time they were out there alone. Those artist never felt that they had to do something that wasn’t them to compete, or more shocking than what someone else did, they weren’t in the same market, but today’s markets are blended. Today we have a country star who isn’t from the country, Rappers rapping country, pop kids rapping, rappers on pop songs, R & B songs that are pop, and the blends go on and on. It is both a testament to the national oblivion and sort of funny when you hear someone say that they don’t like rap, but the songs they listen to are actually rap.
These industries will feed us this type of empty fair until, or if we get fed up and complain loud enough and just like the media is moving the public from Health Care to Jobs, and Immigration the music industry will create something else for The Mob to follow. Did Erykah Badu have to go to such length to be heard, well we are talking about her now aren’t we? One thing is certain, it is no longer about the music and as long as the public continues to celebrate idiocy, promiscuity, those who will say whatever, do whatever, or those take off their clothes and pass it off as a form of expression I dare say that we should expect no less than the same kind of behavior from our citizenry, so Pack Light.